Gulder Ultimate Search VII (2010)-The Ultimate Hero

August 22, 2010 Posted by WatchMan · 9 Comments

Nigerian Breweries Plc has unveiled plans for this year’s edition of its highly entertaining youth empowerment television reality show, “The Gulder Ultimate Search.”

The setting this year will be the “undulating plains of the Ogun Forestry Plantation, Project Area J4, Omo Forest Reserve in Ijebu East LGA, Ogun State.

The popular reality show in its seventh series is coming with a refreshingly new twist.Speaking at a press conference held in Lagos yesterday, Yusuf Ageni, Corporate Affairs Adviser of Nigerian Breweries Plc said the participants in the show are in for a raw deal as it has been designed in a way that the Nigerian TV audience would not only be entertained, but would have something to take away from it.“If the search for the ‘Horn of Valour’ and more importantly ‘Golden Goblet’ was very challenging and exciting, then, you haven’t seen anything yet. In line with our promise to always be at the forefront of innovation, the Ultimate show is coming to your screens once again but, this time, with a refreshingly new twist”, he emphasized.“ This search will not be for the faint-hearted, it will not be for the timid. Only the fearless and determined 10 will go into the woods of Project J4 Forest. Only these ‘League of Ultimate men’ will enter this forest so dense even sunlight struggles to permeate. These men and ladies will battle against nature and the wild. Only one will be crowned ‘The Ultimate Hero’.”

The winning prizes for GUS are unparalleled in the history of brand promotion in Nigeria. The brave individual who emerges as the ‘Ultimate Man/Woman’ will be rewarded with a cash prize of N7 million, a wardrobe allowance of N500,000 and a brand new SUV that is at the market value of N10 million.“The prizes are carefully chosen not only for the purpose of winning, but for the economic empowerment of the Nigerian youth. It is our way of contributing to the financial empowerment of the Nigerian youth, so that they can use their winnings to do something meaningful with their lives,” said Edem Vindah, Media and Public Affairs Manager, NBplc.

Closing date for the online entry is Aug 30th,2010

For further enquiries; call any of the following numbers; 08166087661,08122537041